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Sonos ponders old app relaunch amidst layoffs
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The new Sonos app is causing so many problems for the company, including recent layoffs, that it is reported to be considering the relaunch of its old app.
According toThe Verge, Sonos executives have been mulling over the possibility of ditching the company’s troublesomenew appaltogether and simply re-releasing the previous app in its place.
Back on May 7th, Sonosrushed out the launchof a brand new app for its multi-room audio products. It hit the market in a patently unfinished state, and was riddled with bugs and missing features.
This has caused no end of trouble for the audio company, and has ultimately hit its bottom line hard. Just last week, it emerged that the company haddelayed the launchof two new products in order to prioritise the fixing of its borked app.
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One of those two products is almost certainly the company’s next flagship soundbar, while the other could well be a rumoured Apple TV 4K-like streaming box.
Fixing its new app is apparently costing the company between $20 and £30 million, according to CEO Patrick Spence. There’s fresh evidence that the company is taking drastic action to claw back some of that lost money.
Yesterday, it was confirmed that Sonos had laid off 100 of its employees, representing 6 percent of its work force. The cuts have taken place across the company’s marketing, product and engineering, platform and infrastructure, and software quality departments.
It couldn’t have come at a worse time for the company, as it has just launched into a brand new product category with theSonos Ace– its first ever set of premium headphones.
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Jon is a seasoned freelance writer who started covering games and apps in 2007 before expanding into smartphones and consumer tech, dabbling in lifestyle and media coverage along the way. Besides bein…
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Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.
Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
