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Apple Vision Pro value: How does the Vision Pro headset price compare against the rest?
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TheApple Vision Prolooks to be one of, if notthe,most capableAR/VR headsetsaround – at least it will be at release in early 2024. However, with impressive tech comes not-so-impressive pricing, and that’s especially true of the Apple Vision Pro and its whopping $3,499 price tag.
Now we’re not saying that VR headsets are cheap – some, especially those that connect to beefy gaming PCs can cost well over £1000/$1000 – but that’s still quite a jump to get to the price of the Apple Vision Pro.
TheHTC Vive Pro 2is one of the priciest PC VR headsets around in 2023 and that’ll set you back £1,399/$1,249 with the controllers, base stations and everything else you need. That’s under half the price of the Apple Vision Pro.
The comparisons only get more shocking when narrowing the discussion to standalone VR headsets like theQuest 2and more premium options like theMeta Quest ProandHTC Vive Elite XR. In fact, the latter two could be considered direct competitors to Apple’s Vision Pro with a focus on AR as well as VR with colour passthrough capabilities.
Despite the similarity in design and focus, the Meta Quest Pro has a relatively affordable RRP of £999/$999, down from the initial £1,499/$1,499 price tag when it launched in October 2022. That makes it 3.5x cheaper than the Apple Vision Pro. It’s a very similar story with the £1,299/$1,099 HTC Vive Elite XR.
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Again, these have been considered top-end Pro options with price tags to match until this point.
But despite this fact, you’d still be able to buy two Vive Elite XRs and a Meta Quest Pro in the US and still have enough change left over to pick up a £299/$299 Meta Quest 2 instead of buying the Apple Vision Pro.
It’s comparisons like this that really drill home just how expensive and, essentially, unattainable, the Apple Vision Pro will be to the everyday consumer once it’s released in early 2024. It’ll likely be fodder for the rich and keen developers that want to get their apps onto the platform, but not much else.
It’s possible that this is the top-end version with Apple planning a more affordable headset to come further down the line, potentially without the Pro moniker of the first-gen headset, but that’s very much speculation for now.
With all that said, here’s a complete breakdown of popular VR/AR headset pricing from big manufacturers and how they compare to the Apple Vision Pro:
Lewis is the Mobile Editor of Trusted Reviews with plenty of phone experience, from the Nokia 3210 to the iPhone 14 Pro Max. He has been in the tech industry writing about phones, headphones, tablets,…
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Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.
Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.